Toronto, ON, July 17, 2018 —Canadians’ confidence in the healthcare system when it comes to meeting the needs of seniors is divided. A new Ipsos survey conducted for the Canadian Medical Association (CMA) finds that only half of Canadians say that they are confident that the Healthcare system will be able to meet senior care needs (49%). This confidence is largely made up of those who say that they are somewhat confident (39%). Given the divide in confidence, it is unsurprising that most Canadians (88%) support new federal funding measures.
When asked about the level of their support for new federal funding to cover rising healthcare costs, nine in ten say that they support these new measures (88%) with six in ten indicating that they strongly support this (58%). Similar levels of support are seen when it comes to a new family care benefit (89% indicating ‘strongly’ or ‘somewhat support’). Consistent with the level of support found when it comes to rising health care costs and a family care benefit, a similar proportion also indicate strong support for funding to eliminate delays in receiving health coverage for seniors who move to another province (84%).
Support for new federal funding for virtual care, which would allow an individual to receive a consult with a healthcare practitioner by telephone, on an app using a mobile device, or using videoconference, is softer. Despite this, eight in ten (78%) still support this funding measure.
Among the four funding measurers for seniors, Canadians were asked which would be most beneficial to improving the care of seniors in Canada. New funding to cover the rising costs of healthcare for seniors comes out on top with 44% (and climbing to 53% among seniors themselves). This is closely followed by a new family care benefit with thirty-seven percent.
There are few regional or demographic differences, making these findings of support even more clear.
About the Study
These are some of the findings of an Ipsos poll conducted between June 8th, 2018 and June 13th, 2018, on behalf of the Canadian Medical Association. For this survey, a sample of 1,588 was interviewed. Weighting was then employed to balance demographics to ensure that the sample's composition reflects that of the adult population according to Census data and to provide results intended to approximate the sample universe. The precision of Ipsos online polls is measured using a credibility interval. In this case, the poll is accurate to within ±/-2.8 percentage points, 19 times out of 20, had all Canadians been polled. The credibility interval will be wider among subsets of the population. All sample surveys and polls may be subject to other sources of error, including, but not limited to coverage error, and measurement error.
For more information on this news release, please contact:
Jennifer McLeod Macey
Vice President, Canada
Ipsos Public Affairs
About Ipsos Public Affairs
Ipsos Public Affairs is a non-partisan, objective, survey-based research practice made up of seasoned professionals. We conduct strategic research initiatives for a diverse number of Canadian American and international organizations, based not only on public opinion research, but elite stakeholder, corporate, and media opinion research.
Ipsos has media partnerships with the most prestigious news organizations around the world. In Canada, Ipsos Public Affairs is the polling partner for Global News. Internationally, Ipsos Public Affairs is the media polling supplier to Reuters News, the world's leading source of intelligent information for businesses and professionals. Ipsos Public Affairs is a member of the Ipsos Group, a leading global survey-based market research company. We provide boutique-style customer service and work closely with our clients, while also undertaking global research.
Ipsos is an independent market research company controlled and managed by research professionals. Founded in France in 1975, Ipsos has grown into a worldwide research group with a strong presence in all key markets. Ipsos ranks fourth in the global research industry.
With offices in 88 countries, Ipsos delivers insightful expertise across five research specializations: brand, advertising and media; customer loyalty; marketing; public affairs research; and survey management.
Ipsos researchers assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media and they measure public opinion around the globe.
Ipsos has been listed on the Paris Stock Exchange since 1999 and generated global revenues of €1,782.7 million in 2016.
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