Alberta's Most Loved Brands of 2014

An unveiling presented to Alberta's marketing community on May 15, 2014

Love was definitely in the air on May 15th!

View this recorded presentation to hear Ipsos' Michael Rodenburgh count-down to Alberta's Most Loved Brands of 2014. The live event was attended by Alberta's marketing community and included insights into the eight key dimensions linked to how consumers interact with and actually love brands, including: Contribution to Alberta, Engagement, Innovation, Presence, Relevance, Social Responsibility, Trust and Uniqueness. Mike's presentation also features highlights from interviews conducted with the leaders of the top ranked companies.

In the meantime, click here to read our related Press Release featuring the Top 10

View Recording

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