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Majority across 34 countries describe effects of climate change in their community as severe
One in three globally brace themselves for being displaced from their home in the next 25 years: Ipsos survey for the World Economic Forum.
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Sustainability and Advertising: Friends or Foes?
How can advertising and sustainability work together to support a more sustainable future and responsible brand growth?
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High food prices are taking a bite out of budgets
And amid global economic ‘uncertainty’ most people predict their grocery bills will continue to climb.
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We’re more than our senses
Ipsos' product testing-centered framework provides an understanding, and utilization of, product testing processes and results to guide brands along the journey to success.
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Poilievre Running Away as Clear Favourite among Conservative Party Supporters
But only One in Four (23%, -2) Canadians Overall Views Him Favourably, Portending Potential Challenges for a Poilievre-Led Tory Party in Next General Election
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Ipsos Update - September 2022
Ben Page opens this month’s edition of Ipsos Update with his reflections on a global environment of continued uncertainty.
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What are the top sustainable priorities for citizens?
Read on to discover the core sustainability issues that citizens wanted to see cities, nations, and places focus on, and what it means for marketers.
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MISFITS: How creativity in advertising sparks brand growth
Creativity is often celebrated as the fuel of effective advertising, but it has a problem.
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Here’s how people are feeling about inflation around the world
What Ipsos’ recent global polling reveals about how worried consumers are about rising prices, their country’s economy and if they expect relief anytime soon.
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Salaries are lagging behind inflation… for now
New Ipsos polling finds almost 1 in 3 employees, on average, across 28 countries would seek a wage bump, or more money elsewhere, if red-hot prices don’t cool off soon.