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Pack
Measure the success of new packs in a competitive context.
InnoTest
Measure the success of new products in a competitive context.
Shopper
Understand purchase decisions and manage your category successfully.
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Bridging the Brand Experience Gap
We share insights into how to align brand promise and customer experience for business success.
Pricing Analytics
Optimising pricing decision-making represents one of the largest, multi-million dollar opportunities for companies to drive incremental sales and profits.
Media & Marketing Testing
Driving growth through data-driven innovation fuelled by rapid experimentation & predictive In-Market Testing.
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What Worries the World: How has Covid-19 changed the outlook?
Local perspectives on our issues tracker during the pandemic.
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Nine in Ten (92%) Canadians Want their Government to Ensure Domestic Military Pilot Training to Fortify National Sovereignty
Canadians are looking inwards at how best to secure sovereignty and domestic economic growth: this extends to Canadian defence and security acquisitions
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Election a Photo Finish with Conservatives (32%) and Liberals (31%) Neck and Neck
Tighter Race in Ontario and More ‘Efficient’ Vote for Conservatives Compared to 2019 Means Election Too Close to Call
Online Qualitative
Video Interactions, QualSpace discussion board, AppLife mobile app: From Face-to-Face to Heart-to-Heart.