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Building a better future with Innovation
At Ipsos, we are passionate about helping clients identify, qualify, optimize and forecast the business potential of innovations for consumer goods, services and durables, products, packaging and new business models. Our rapid and validated end-to-end solutions, combine optimization with qualification, to enable clients to be faster in seizing opportunities and be more agile and confident in bringing their products to market.
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Seven in Ten Gen Z and Millennials Say Buying a Home is More Out of Reach Than Their Parents’ Generation
68% Plan on Waiting Until Mortgage Rates Drop Before Purchasing a Home
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How research can help understand and close the gap in inequality
Read more about the challenges posed by inequality, its various dimensions and insights for proactive efforts to address it head-on.
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Trails and Outdoor Recreation in BC
A new online poll conducted on behalf of the Outdoor Recreation Council of BC shows that British Columbians are enthusiastic about outdoor recreation.
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Ipsos Update – June 2023
Inflation, agriculture, eCommerce… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Pride month 2023: 9% of adults identify as LGBT+
Public opinion across 30 countries is widely favorable to protecting transgender people from employment and housing discrimination, but divided on other measures
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Ipsos at Cannes Lions Festival 2023 to demonstrate how Creativity x Empathy puts the extra in the ordinary for brand success
At Cannes Lions, Ipsos experts we will bring the latest trends, insights, and creative breakthroughs that are shaping the Turbulent Twenties and highlight new analysis on the three things that have been revealed as fundamental driving brand growth.
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UCP Knocking on Door of Second Majority Win
UCP (51%) leads NDP (46%) among decided and leaning voters
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Coffee Association of Canada Webinar
Are you ready to elevate your coffee game and beat the summer heat? Ipsos’ Kathy Perrotta will join a CAC webinar featuring a panel of experts exploring data, insights and trends in the “hot” cold beverage space.
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Canadian Gaming Summit
The Canadian Gaming Summit (CGS) is Canada’s premier annual conference and exhibition for Gaming and Sports Betting senior executives from across Canada and beyond.