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Nine in Ten (87%) Canadians Are Comfortable Using Technology, But Familiarity With AI Remains Limited
Younger Generations, Including Gen Z (83%) and Millennials (71%), More Likely To Say They Are Familiar with AI
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Global Study Reveals Shifting Trends in Employee Willingness to Relocate for Work
Ipsos study reveals more employees willing to relocate for employment compared to 2017, US continues to be ranked 1st as the destination of choice, although the appeal has waned
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Gambling Industry Research
Discover Ipsos’ specialized knowledge & research solutions for lottery, gambling, iGaming, player health, and regulatory compliance.
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Short-Form Social Misfits
The next creative shift that will drive advertising effects in TikTok, Instagram Reels and YouTube Shorts
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Ipsos wins its seventh MSPA Americas Shoppers’ Choice Award
With stellar community feedback, iShopFor Ipsos is recognized for the seventh consecutive year
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Canada Is Top Preferred Oil Supplier for G7 Nations
Ipsos poll reveals Canada's strong position among G7 allies, Middle East gains ground in G20 countries as U.S. drops across regions
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Ipsos Pride Survey 2025: Majority are for anti-discrimination protections, but support slips for several LGBT+ issues
A new Ipsos survey across 26 countries finds the proportion in favour of everything from trans athletes to Pride Month marketing is down since 2021.
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Toronto Region Residents Split on Economic Outlook, Overwhelmingly Support Government Focus on Growth: New Ipsos Poll for Toronto Region Board of Trade
Housing Crisis Tops List of Business Growth Barriers as Toronto Residents Urge Economic Focus
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Conflicting Global Perceptions around AI present Mixed Signals for Brands
Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.
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Canadians See Oilers Win as National Symbol of Resilience, Say Winning the Cup Is Especially Important This Year
Majority of Canadians Back the Oilers, Tying Team’s Success to a Deeper Sense of Identity and Unity