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Ipsos Update – February 2021
Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.
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CHATS 2021: Canadians Retreat to At-home Havens
Listen in as we explore shifting patterns and identify new trends in when/where we eat, who we eat with, how we source items and how we prepare what we consume.
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Safety Sells: Eating In Canada
There are benefits to purposely putting sanitizing activities in full view of customers. Here’s why!
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[WEBINAR] CHATS 2021: Canadians Retreat to At-home Havens
Without a doubt, the unique environmental circumstances of 2020 have impacted the rhythm of our daily eating patterns.
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Caffeinated Energy Drink Consumption Report
Research Conducted by Ipsos on behalf of the CBA in Fulfillment of Health Canada Requirements
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The Emergence of Podcasts Among Kids & Families
New research confirms that podcasts are now emerging as an option to fill gaps in parenting and education as the pandemic continues. Read detailed results here.
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Looking for an escape: Younger people more likely to say entertainment costs rose since COVID-19
A quarter of people globally say they’re spending more on electronics, books and movies.
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The Grill Heats Up: Canadians Finding Renewed Passion for Barbeque
New Ipsos data reveals grilling has experienced renewed popularity in the last few months.
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Mixed Mode Research: Reaching the right people in the right way to get the data you need
An introduction to designing participant-centric, efficient and future-proof research with greater survey coverage.
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The Path Forward: Understanding Emerging Consumer Behaviours
Revisit our broadcast to hear more about the consumer behaviours that are likely to ‘stick’ as we emerge from isolation.