Consumers

Ipsos is pleased to be presenting at The Lift & Co. Cannabis Business Conference – an event featuring leading experts from across the industry tackling uniquely Canadian issues.

Cost Cited as Main Barrier; Average Winter Holiday Now Costs $2,706 (+5%)

Life is made up of occasions. It’s particularly important to remember that when adopting a more consumer-centric approach.

Partnership will enable optimization of traditional media, digital and social media, and personalized marketing to drive omni-channel sales and profit

Cannabis users have a lot on their minds as we approach a notable date in the relatively green cannabis market in Canada.

View our on-demand webinar to hear highlights from exclusive research exploring the beauty buying behavior across the consumer decision journey.

Pre-eminent consumer and audience insights company Vividata has joined forces with market research tech company RealityMine, market, audience and opinion research specialist Ipsos, and digital data collection expert Delvinia, to launch the first passive panel of its kind in Canada.

The Beauty industry is now more fragmented and disrupted than ever in history. Beauty companies are challenged to stay ahead and lead the trends, as well to best predict whether or not they’ve developed the next biggest innovation.

Ipsos and Synthesio are ushering in a new generation of AI-powered insights through a combination of innovative social listening technologies and proven research techniques designed to uncover the true power of the consumer voice.