Data Privacy


Outsmarting Digital Deceptions: Fewer Scam Encounters Among Older Canadians Compared to Younger Generations

84% of Canadians Confident in Detecting Email Scams, Yet Only 57% Can Identify Home Smart Device Intrusions
Healthcare Survey

British Columbians’ Views on Freedom of Information and Privacy

BC residents strongly oppose private companies profiting from the sale of their personal health information.
Society Survey

Internet users’ trust in the Internet has dropped significantly since 2019

Online users want better control over how their personal data is collected, used and sold.
Data Privacy Publication

Disruptive technologies: How data is collected when you can’t get on the ground

Remote sensing – satellites, drones, social listening & AI – are changing the way we collect data.
Government Publication

A World of Research: 2019 in review

Looking back at what Ipsos research and analysis has told us about the world in the past year.
Data Privacy Publication

Keeping ‘AI in check’: Another tech giant apologizes for violating privacy

Almost half of those surveyed say AI use by companies should be more strictly regulated.
Data Privacy Survey

Canadian Business Think They’re Doing a Good Job at Data Security; Canadian Consumers Aren’t too Sure

Nearly Three in Ten (27%) Canadians Say They’re Likely to Take Their Business Elsewhere if a Company they Support Suffers a Data Breach
Trust in Professions Publication

Public Perspectives: Ignorance and Distrust Prevail About What Companies and Governments Do with Personal Data

Do Canadians know what is happening with their personal online information? And who do they trust to use their information the “right way”?
Data Privacy Survey

While 77% of Canadians Claim to be Knowledgeable about Cyber Threats, When Put to the Test Knowledge Appears Lacking

Millennials Most Confident in Knowledge, but Exhibit Most Risky Online Behaviour