Loyalty

What makes a new product succeed | Ipsos
Package Testing Publication

What makes a new product succeed

A new framework for understanding consumers’ propensity to switch
MS
Mystery Shopping Publication

Mystery Calling: Dialing up your contact centre performance

Discover how a well-designed mystery calling programme can drive loyalty and profits in this new Ipsos Views paper.
Customer Relationship Survey

ICA and Ipsos announce fifth annual Top 10 Most Influential Brands in Canada at FFWD: Advertising and Marketing Week 2016

Google retains top spot for fourth year, rankings shift and Amazon enters Top 10
Customer Relationship Survey

Ipsos Reid and Reader's Digest Release 2015's Annual
Trusted Brand(TM) Survey

Most Canadians Willing to Pay a Little More to Support a Company They Trust
Customer Relationship Survey

Working Women in Canada Perceive Significant Glass Ceiling, Divide With Men on Salaries, Influence, Promotions and Tasks

Customer Relationship Survey

Eight in Ten Canadians Believe Employers Responsible for Supporting Their Health

One in Three (35%) Report Productivity at Work Has Been Negatively Affected by their Physical or Mental Health
Customer Relationship Survey

Canadians see Blue Jays World Series Victory as
Most Likely Outcome for Surging Team

One in Four (22%) are Die-Hard Fans (12%) or on the Bandwagon (10%);
Average Fan Would Pay $249 to be in a Seat for Game 7 of the World Series
Customer Relationship Survey

TrojanOne and Ipsos Announce Latest Round of Most Valuable Sponsorship Properties in Canada

Study Reveals Canadians Value What's Close to Home and Close to Heart
Customer Relationship Survey

Strong Majority of Bruce, Grey and Huron County Residents Continue to Support Bruce Power Refurbishments

Most Residents Have Confidence that Bruce Nuclear Facility Operates Safely (92%) and that Bruce Power is a Good Community Citizen (89%)
Customer Relationship Survey

Ipsos Honours Top Customer Service Performers Among Canadian Financial Institutions

Ipsos Reid Announces Winners of 2014 Best Banking Awards
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