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Media Measurement

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[Event] Media, Marketing & Disruption

Ipsos is delighted to be speaking at an exclusive presentation hosted by thinktv and featuring New York Times bestselling author, Ken Auletta, who will share insights from his latest book, Frenemies: The Epic Disruption of the Ad Business (and everything else).
Media Measurement Survey

Canadian CEOs Acknowledge Own Networks At Risk But Say Preventing Against Threat Not A Priority

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Media Measurement Survey

Online Job Hunting Now Among Most Popular Online Activities

One-half Of Canadian Adults With Internet Access Have Looked At Online Job Postings, With Over One-third Of Online Job-seekers Surfing For Job Information While At Work
Media Measurement Survey

Canadians Split On Investment Potential of Companies in Technology Sector

Despite Split, 38% Say Their Confidence in the Investment Potential of Technology Companies is Lower Now Compared to a Year Ago While Only 12% Say it is Higher
Media Measurement Survey

Broadband Goes Mainstream

Half of Home Internet Subscribers Now Using a Broadband Connection in Canada

Canada leads U.S. and the world by wide margin when it comes to broadband adoption - Ipsos-Reid Internet trends report

Internet access hits new high as 75% of all Canadians now online
Media Measurement Survey

Canadian Internet Users Know What They Want When It Comes To Email Marketing

79% Of Canadian Internet Users Opt-In To Receive The Email Marketing Messages, Which Is The Same Percentage Who Report Having Received Unsolitcited Mail Or SPAM
Media Measurement Survey

Alberta Tech Sector on the Rebound Despite Ongoing Challenge to Raise Investment Capital: Ernst & Young Report

3rd Annual Survey Highlights Issues Affecting Province's Technology Industry
Media Measurement Survey

The Internet is Shaping the Way in Which Canadian Families Live and Work Together

RBC Study Examines the Internet's Impact on Canadian Families and Small Business Owners
Media Measurement Survey

Canadians Spent $1.16 Billion For Gifts Online During 2001 Holiday Season, Dramatically Exceeding Expectations

Canadian Per Capita Expenditures Approach US Figures Due to High Year Over Year Growth
Media Measurement Survey

Online Security and Privacy Concerns on the Increase in Canada

Over 4 in 5 non-online shoppers are concerned about security of credit card information; 2 in 3 concerned about privacy of personal information.
Concerns contributing to virtually no year-over-year growth in incidence of online gift purchasing over the holidays.
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