Public Opinion


Ipsos on Consumer Confidence: November 2022

Ipsos’ Consumer Confidence metrics show Overall Confidence sliding further into negative territory (–10% versus its norm), down 4 points from last month.

2022 IG Financial Confidence Index: Canadians’ confidence is trending downward, amid economic turmoil

The year 2022 has tested Canadians’ financial resilience coming out of two years of pandemic.
Economy Survey

Canadians Intend to Rein in Holiday Gift Spending This Year

Nearly Half (45%) are Concerned they Might Not Have Enough Money to Buy Holiday Gifts for Family or Loved Ones, Rising to 58% of Parents

Ahead of COP27, Canadian public support for policies encouraging sustainable technology adoptions trails behind most other countries surveyed

Government departments and ministers/elected officials are called upon as the most responsible for educating the public on matters of climate change
Sports Survey

Six in 10 (60%) Canadians Feel Hockey Canada Scandals Reflect Broader Problem with Sexual Harassment within Hockey Culture in Canada

Men More Likely Than Women to Say Scandals Isolated Incidents, Not Reflective of Hockey Culture

Ipsos on Consumer Confidence: October 2022

Ipsos’ Consumer Confidence metrics show Overall Confidence sliding further into negative territory (–6% versus its norm), down 5 points from last month.

SeeHer and Ipsos release strive for more whitepaper that showcases how positive depictions of females in advertising can lead to superior business outcomes

SeeHer, in partnership with Ipsos, built a predictive, data-driven model that enables brands to forecast the impact of their ads during the development stage

Ipsos Awards Top Honours for Financial Services Excellence in Canada

Ipsos Announces Winners of 2022 Financial Service Excellence Awards