Public Opinion


Over Half of Canadians (52%) Not Confident that Government Will Meet its Vaccine Targets

Signs of Hope, but Most Canadians Remain Pessimistic About Vaccine Rollout, Economic Recovery, Public Gatherings, and Timeline for Travel.

Nearly Eight in Ten Canadians (78%) Were Targets of Attempted Fraud in Past Year

More than Half (56%) Feel Personally Vulnerable to Financial Fraud

Six in ten Canadians (60%) Currently Experiencing Mental Health Issues, but More than Half (54%) Haven’t Sought Treatment

Affordability, Embarrassment Top Reasons for Not Seeking Help with Mental Health
Public Opinion Publication

Ipsos Update – March 2021

Our monthly round-up of Ipsos research and thinking reflects on the world one year on from COVID, looks forward to 2025 and beyond, and presents new white papers on customer experience, product innovation and research methods.
Public Opinion Publication

When the political and social become business

Explore our latest trends report to find out who’s most socially engaged, and what it means for government and business.

One year on, most don’t see an end to the pandemic before the end of 2021 – if at all

Tracking survey data shows how threats associated with the pandemic and expectations in eight countries have changed over the past year
Healthcare Survey

Majority of Canadians Support Access to Medical Assistance in Dying (MAiD)

A recent survey on behalf of Dying with Dignity Canada (DWDC) finds that a majority of Canadians want expanded access to medical assistance in dying

Bruce Power Continues to Receive Strong Support from Residents in Grey, Bruce, and Huron Counties

Nine in Ten (89%) Local Residents Agree that Bruce Power Contributes to the Community in a Positive Way

What Worries the World – February 2021

Almost two-thirds (64%) of the public across 27 countries say things in their country are heading in the wrong direction. Coronavirus remains the number one concern in our global survey – a place it has occupied for almost a year.