Society

The one thing we all share as researchers and marketers, regardless of category, is communication: it is everything we do.

In five infographics, we dive deeper into the impact the invasion is having on everything from consumer confidence to concerns about another world conflict.

Inflation remains the top global concern for the 11th month in a row with 15 countries choosing it as their number one worry.

Our failure to recognize and address what’s needed for an inevitable energy transition and some “inconvenient truths” leaves Canada ill-equipped to handle the challenge ahead.

This week we released our annual study, Ipsos Global Trends 2023. How does it all play out in Canada? Take a look.

As 2023 opens, we’re entering a new world disorder filled with crises on multiple fronts. The largest Global Trends survey ever, from leading insights firm Ipsos, shows that, globally, 74% agree that their government and public services will do too little to help people in the years ahead.

Global survey finds Millennials most satisfied with their sex life, but Boomers most likely to feel loved.

Sports bettors are some of the biggest fans of the sporting world. But the public isn’t fully sold on legalizing sports betting. Here’s what exclusive Ipsos data finds.

Globally, Canada also ranks highly as a desirable supplier in many of the other countries Ipsos surveyed.