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Trends & Prospective

Market Essentials: Did You Know?
Tracking Publication

Market Essentials: Did You Know?

In this series of insightful infographics, we share research exploring consumer attitudes, emotions and behaviours.
Trends & Prospective Survey

Majority (53%) of Canadian Parents Believe Cruises are an Ideal Family Vacation

Trends & Prospective Survey

Two-Thirds (68%) of Pre-Retired Boomers Have Not Discussed All Aspects of Retirement with Their Spouse or Partner

Genders Divide on How to Spend Post-Career Years
Trends & Prospective Survey

Over Nine in Ten Canadians (93%) and Americans (90%) Agree That Downtowns Need to Become More Livable Spaces

Very Few Canadians and Americans Correctly Select Calgary, Alberta as Site for Innovative Eco-Friendly Condo Development
Trends & Prospective Survey

Condos Rank as Second Most Popular Real Estate Choice for Prospective Ontarian Homebuyers

The Ontario Home Ownership Index Reveals Positive Expectations for Province's Real Estate Market
Trends & Prospective Survey

On the Eve of Canada Day, Four in Five (81%) Canadians Believe Compatriots Should Show More Patriotism

Canadians Agree: We Are Cool, Polite, Sexy and Definitely Not Modest!
Trends & Prospective Survey

Three Quarters of Canadians Want to Be Conscience Shoppers (77%) and Feel Responsible for Taking Action to Protect Children from Child Labour (75%)

Average Canadian Would Pay 23% More For Products Made Free of Child Labour
Trends & Prospective Survey

With Changes to Pension Landscape on the Horizon, Canadians of all Ages Want to See Pension Promises Kept, Look to Government to Ensure They Are

While many (44%) say employers can't afford to provide pensions anymore, there is strong support for government action to increase pension coverage (86%) and near unanimity (94%) that existing pension commitments must be honoured
Trends & Prospective Survey

New Study Reveals that More Canadians Not Expecting Inheritance from Parents (45%) Than Expecting One (35%)

Most Canadians, Whether Receiving One or Not, Would Give Half of Inheritance to Maintain or Improve Parent's Lifestyle
Trends & Prospective Survey

Majority (55%) of Canadians Who Have Accessed the Legal System Did Not Hire a Lawyer to Represent Them

Expensive Legal Costs (63%) Top List of Reasons for Not Consulting Legal Experts; Half (45%) of Canadians Know Someone Who Has Gone into Debt Trying to Resolve a Legal Dispute
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