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Trends & Prospective

Market Essentials: Did You Know?
Tracking Publication

Market Essentials: Did You Know?

In this series of insightful infographics, we share research exploring consumer attitudes, emotions and behaviours.
Trends & Prospective Survey

Four in Five (81%) Canadians Believe Pope Francis is Moving the Catholic Church in a Positive Direction

Just One in Five (19%) Disagree
Trends & Prospective Survey

Christmas in Canada: Fewer Trees and Less Turkey as
Holiday Traditions Less Widespread

Trends & Prospective Survey

Nine in Ten (90%) Canadians Believe They Should be on Santa's Nice List - More than Pope Francis (84%) and
Queen Elizabeth (84%)

Toronto Mayor Rob Ford Tops the Naughty List (89%)
Trends & Prospective Survey

More Canadian Adults Believe in Santa Claus This Year (29%) than Last (25%)

Santa's Approval Rating Nudges Higher to 87% (Up 2 Points)
Trends & Prospective Survey

2013 Not as Good to Canadians as 2012 in All Areas Except Their Job or Career

Canadians Optimistic for 2014 for Their Families and Jobs,
Forecast Improvement Over 2013
Trends & Prospective Survey

Exercise Wanes During Holidays for Many in Metro Vancouver

One-in-Three Adults in Metro Vancouver Say They Exercise Less During the Holiday Season
Trends & Prospective Survey

Majority (57%) of Canadians Are Not Better Off Financially Than Last Year

Just One in Three (36%) Make a Contribution to Their RRSP
Trends & Prospective Survey

More Canadians Enjoy Feeling Good About Giving to Charity (87%) than Receiving Presents (81%) During the Holidays

Trends & Prospective Survey

Average Canadians Scratches Itchy Body Spots For Nearly Half the Year (5.2 Months), While One in Five (21%) Scratch All Year

Women and Younger Canadians Most Likely to Be Bothered By Runny Noses and Dry, Itchy Skin During Cold Canadian Winters; Legs (29%) Top List for Itchiest Spot on Body
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