1 in 2 Urban Indians (48%) believe India is on wrong track: Ipsos What Worries the World May 2021;
11% drop in optimism from previous round;
65% global citizens say their country is on wrong track
Consumer Confidence tumbles by 6.3 percentage points in May 2021, amid COVID 19 surge: Refinitiv-Ipsos monthly India PCSI;
Consumer Sentiment falls sharply across all 4 indices of jobs, personal finances, economy and investments for future
Urban Indians and Global Citizens hold Conflict responsible for people displacement in Circa 2020, while the culprit was Climate Change: Ipsos Perils of Perception Survey on Environment;
Indians get it most right about environment friendly diets
90% Urban Indians ready for the Vax Jab: Ipsos Essentials Global Fortnightly Survey;
75% Urban Indians worry about COVID19 & Health (highest globally);
The syndicated study is a storehouse of insights for marketers on impact on state of mind, state of wallet and future intentions
At Ipsos we know how important business results are for your brand. You are investing time, resources and money in advertising to ensure your brand is encoded in people's minds.
