Advertising

Creative Spark AI
Artificial Intelligence Publication

Ipsos announces India launch of Creative|Spark AI, an ad testing solution generating actionable insights within minutes

Creative|Spark AI is available in India with immediate effect and across 24 of Ipsos’ 90 markets; and in the five APAC markets of Australia, India, Japan, South Korea and Vietnam - as self-service on the Ipsos Digital platform or through full service with Ipsos' Creative Excellence teams. Additional markets will be deployed throughout 2025.
THE STATE OF DIGITAL MARKETING IN INDIA 2024-25
Digital Publication

THE STATE OF DIGITAL MARKETING IN INDIA 2024-25

This third edition of “The State of Digital Marketing in India 2024–25” provides essential insights into current trends, growth drivers, and key challenges shaping this vibrant sector.
Ipsos Creative Spark AI
Artificial Intelligence Publication

Ipsos launches Creative|Spark AI, an ad testing solution generating actionable insights within minutes

Ipsos Creative Spark AI India launch on the anvil
Shrutika More
Corporate Survey

Ipsos India hires Shrutika More to lead Creative Excellence vertical

She moves from Abbott Healthcare, a leading pharma company and will report to Shalini Sinha, Group Service Line Leader, Brand Health Tracking (BHT) and Creative Excellence (CRE), Ipsos India.
Digital Marketing Whitepaper
Digital Publication

The state of digital marketing: ETBrand Equity and Ipsos special report

The report encompasses estimates and forecasts of digital advertising spend in India, highlighting growth drivers and trends shaping the digital marketing landscape.
Ipsos Views | White paper | Sustainability | Advertising | Thought Leadership
Sustainability Publication

Sustainability and Advertising: Friends or foes?

How can advertising and sustainability work together to support a more sustainable future and responsible brand growth?
Ipsos | Webinar | Creativity | Advertising
Advertising Webinar

Train your creative muscle to spark brand growth… join the Misfits webinar

Join us for an exclusive marathon webinar journey with Ipsos' Creative Excellence Team!
Instant|Labs Launch
Advertising Publication

Ipsos India launches Instant|Labs

Ipsos India launches Instant|Labs – a new agile and cutting edge offering for Advertising Research
Women in Advertising
Advertising Publication

Women in Advertising

The power of positive representation for a better society and a more successful brand
Unleash the magic of advertising with Ipsos
Advertising Publication

Discover how to unleash the magic of advertising with Ipsos

At Ipsos we know how important business results are for your brand. You are investing time, resources and money in advertising to ensure your brand is encoded in people's minds.
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