The United Kingdom moves to second place, its best performance ever recorded, with reputational gains on the Governance, Culture, People, and Tourism Indices. Canada ranks in third place for a second consecutive year. There are major ranking slips in the top-10 with France’s ranking declining by three positions from second place in 2019 to fifth place in 2020, and the United States’ ranking dropping from sixth place last year to 10th this year.
In this new Ipsos India briefing paper, we examine the attitudes of the digital Indian to sharing data. We look at the affinity Indians have for digital technology, their salient data anxieties and the conflicting mindset this creates. We also highlight the implications of this mindset for brands, especially those which offer digital services.
The organization also celebrates 20 years of progress fighting avoidable blindness in India and announces a forthcoming virtual Flying Eye Hospital training program
China, Netherlands, Saudi Arabia, France, Canada, Australia are world’s happiest markets; Peru, Chile, Spain, are least happy
Meaningful life, physical wellbeing and meaningful employment are the top sources of happiness for urban Indians
Our new brand growth story, the future of money, fractures in French society and a special on the US election all feature in our latest monthly round-up of research and thinking from Ipsos around the world.
