Insight Hub

All content

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  Brands Publication

  Brand rituals in a low-touch world

  What’s next for brands during the COVID-19 pandemic?

  22.04.20
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  Coronavirus Survey

  3 in 4 Indians wearing masks to protect themselves from COVID-19 – Ipsos 15-Nation Survey

  Highest surge in mask adoption seen for Vietnam, China, Italy, Japan and India

  21.04.20
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  Coronavirus Survey

  3 in 5 Indians expect quick recovery of economy post ending of lockdown: Ipsos 15 Nation Survey

  Vietnam, China and India, most optimistic of early economic recovery; Spain, France, Italy, United Kingdom, Russia, Japan and Canada most pessimistic of early economic recovery.

  21.04.20
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  Coronavirus Survey

  Majority of Indians want the lockdown to be extended: Public-Ipsos Poll

  Weekly morale boosting activities should be the norm, (like clapping & lighting of diyas, introduced by the PM), say most

  20.04.20
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  Coronavirus Survey

  Future uncertainty: Why people don’t see a quick economic recovery from coronavirus

  Consumer confidence and poll on economic outlook show doubts about recovery ahead.

  20.04.20
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  Customer Experience Survey

  Customer perspective: An Ipsos podcast

  Customer Perspective is a weekly podcast exploring all things Customer Experience, performance of channels, and Mystery Shopping.

  17.04.20
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  Innovation Publication

  Research during Coronavirus for services, durables and technology

  Innovating in Challenging Times – Issue 2

  17.04.20
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  Healthcare Publication

  Multi-source healthcare data

  The world of pharma business insight is likely to change as it embraces a multi-data source reality.

  16.04.20
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  Nudge Publication

  Cyber Coaxing - Nudge Strategies In The Age Of AI

  By Amit Adarkar, CEO- Ipsos in India and Geeta Lobo, Service Line leader, SIA - Ipsos in India

  15.04.20
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  Nudge Publication

  The Boon of Being in Both Minds

  By Sreyoshi Maitra, Executive Director, Ipsos in India

  15.04.20
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  Behavioural Science Publication

  OPINION:Nudges Do Not Work For Changing Deep- Seated Human Behaviour

  By Kumud Ghoshal, Executive Director, Ipsos UU- Ipsos in India

  15.04.20