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What Worries the World - January 2020
Poverty & social inequality continues to be the greatest concern worldwide. We start the year with 61% globally saying that things in their country are heading in the wrong direction, up four points on 12 months ago.
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Ipsos India Recasts Operations Leadership Team
Elevates Deepak Garkhel for APEC Operations; Pratim Thakurta & Kedar Patgaonkar for National Leadership Roles
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The evolution of shopper behaviour in 2020
In this changing world, retailers need to adapt to remain relevant and competitive.
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Concern for climate change making urban Indians alter choices & behavior: WEF-Ipsos Climate Change & Consumer Behavior Survey
Saving water and electricity – top changes in Indian households
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71% urban Indians expect their jobs to be automated in 10 years: WEF-Ipsos Global Views on Jobs & Automation Survey
84% Indians confident they have skills to keep their jobs in the future
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Only one third of workers expect their job to be automated
Ipsos' survey for the World Economic Forum finds most employed adults across the world trust they have the skills needed to weather automation.
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Opinion: Hacking into the Homer brain
This is the first of a two part series on Nudge Marketing, considered by many as the best way of inducing behavioural change. But is it all perks and no perils?
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Achieving mindset change for sustained behavior change
Kumud Ghoshal, Executive Director, Ipsos UU (qualitative research division of Ipsos)
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Saving the planet starts at home
Global Ipsos' survey for the World Economic Forum finds two out of three adults saying they have modified their behavior out of concern about climate change; top actions relate to water and energy use at home, waste management, and food choices.