Health

As healthcare systems worldwide struggle with long waiting times, workforce shortages and declining public confidence, India stands out for the high levels of trust, perceived accessibility and optimism among its citizens. However, affordability remains the country's most pressing healthcare challenge.

Brands that resonate will successfully transition plant-based options from niche appeal to mainstream acceptance, redefining food culture in young Gen Z India.

With growing realisation of the impact of food consumption on health, clean labels, transparency and authenticity in packaging and messaging are critical for F&B.

Protein is India’s wellness story of the decade—but its future lies not in flashy product claims but in genuine nutrition literacy.

Brands can pick up important cues by looking at why Indians are feeling stressed and how it is impacting their daily lives and health.

The survey identifies key challenges facing the healthcare sector in India

March 20th marks the International Day of Happiness when citizens across the world celebrate happiness as the fundamental human goal. And to make happiness all pervasive, this year’s theme is about fostering the spirit of, Caring and Sharing. And to see how India is doing on happiness and has done in the last one year, we aggregated the happiness scores for the past one year.

Based on a year-long study, this report covers all 12 months of 2023 to tell us the state of happiness among Indians

Family, health biggest contributors to happiness