Sports


Ipsos Update – August 2024

Sports, holidays, politics … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
Sports Survey

Polarized views among Indians for those interested & not interested in Paris Olympic Games 2024: Ipsos Global Attitudes to Paris Games 2024

3 in 4 urban Indians believe there is too much display of nationalism at the Olympics.
Indians most interested in watching football/ soccer, badminton, volleyball, tennis, cycling, boxing, basketball etc.

Excitement high among cricket enthusiasts this IPL - Ipsos IndiaBus IPL Survey

Entertainment (cricketainment) biggest motivation for watching the annual spectacle; T20 format, team format, pull factors too
Sports Survey

3 in 4 urban Indian soccer enthusiasts intend watching the FIFA World Cup 2022 (they are aware of FIFA & follow soccer)

3 in 4 urban Indian soccer enthusiasts intend watching the FIFA World Cup 2022 (they are aware of FIFA & follow soccer) - Ipsos global attitudes towards the FIFA World Cup 2022 in Qatar;
FIFA World Cup 2022 kicks off in Qatar from November 20th to 18th December
Mobility Survey

Globally India tops in those who ride a bicycle at least once a week: Ipsos Global Advisor Cycling Across the World Survey 2022

Globally India tops in those who ride a bicycle at least once a week: Ipsos Global Advisor Cycling Across the World Survey 2022;
9 in 10 urban Indians believe cycling reduces carbon emissions;
Cycling infrastructure, safety, determine popularity of riding by markets

7 in 10 Urban Indians are interested in Beijing Winter Olympics 2022: Ipsos Global Survey

7 in 10 Urban Indians are interested in Beijing Winter Olympics 2022; Host nation China tops in interest levels: Ipsos Winter Olympics Survey 2022;
2 in 3 Urban Indians want the Beijing Winter Olympics to be held even if the pandemic is not over; global citizens were polarized in their views;
Figure Skating most popular global Winter Olympic Sport; for Urban Indians it’s Ice Hockey; Olympics display conspicuous Nationalism believe 73% Indians
Sports Survey

Lockdown Effect – Urban Indians claim to play and practice Cycling and Running most: WEF-Ipsos Global views on exercise and team sports

Lockdown Effect – Urban Indians claim to play and practice Cycling and Running most: WEF-Ipsos Global views on exercise and team sports
India emerges at the top globally in preferring Cycling as fave Sports activity;
Lack of time, lack of money, weather conditions & lack of facilities, top barriers to practicing sports of choice;
1 in 2 Indians want to practice sports more than they currently do