Polling


Polling Survey

Top 100 Most Loved Brands by Women in Kenya

We have known that women play a central role in decision-making in the household (69% playing a critical role in the purchase of products or services used in their households). In addition, in Kenya, the percentage of female-headed households is bigger than in other nearby markets. Close to 40% of HH are female-headed. Meanwhile, 58% are working whilst 11% are currently unemployed and looking for work.
Polling Survey

Kenyans in Diaspora: Financial Survey

Diaspora Remittances: Understanding the underlying Needs, Challenges and Opportunities
Polling Survey

2020 GRIT Report

2020 GRIT Top 50 Most innovative Suppliers and 25 Innovative Clients
Polling Survey

Unpacking Betting in Kenya

The burgeoning Betting and Gaming sector has been riddled with controversy and success stories over the past few years. With the suspension of betting firms, the media industry stands to lose 10% of 2019 advertising expenditure. Equivalent to KES 14 billion projected loss! 73% of Kenyans that are aware of the suspension are bettors.
Polling Survey

Q1 National SPEC Survey, 2018

State officials themselves, rather than errant/criminal elements within the wider society, are deemed responsible for most rights and constitutional violations. Support for devolution remains high, even if doubts continue to increase about the counties’ capacity to provide medical services on their own. China overtakes the US as the ‘most favored nation’ among Kenyans, even if its negative ratings stem almost entirely from its economic muscle – the very factor that has allowed it to become such a valued partner in Kenya’s development.
Polling Survey

Kenyans Unwavering Support for the Handshake!

Majority of Kenyans (80%) still support the March 2018 handshake between President Uhuru Kenyatta and Rt. Hon. Raila Odinga; though this support is slightly lower in Central, Rift Valley and Western regions. The main reason for the support of the handshake is that it has brought about peace and unity in the (86%) and eased political tensions in the country.
Polling Survey

Not a Happy Easter for Kenyans!

Drought and Famine is the Most Serious Problem Affecting Kenyans: The general perception in the past has been that corruption is the most serious problem facing Kenyans. However, from these findings, we observe that the most serious problem affecting Kenyans in their locality is drought and famine (47%).
Polling Survey

Personal hopes for 2018 and most serious current problem in your locality

While the vast majority of Kenyans hope for some sort of material advancement during the coming year, the specifics vary considerably, reflecting especially such factors as (a) current employment status and (b) age-grouping.
Election Survey

Ipsos’ Pre-Election SPEC Survey

This is the 1st Media Release of Ipsos’ fourth national SPEC (Social, Political, Economic and Cultural) survey for 2017. Fieldwork was conducted between 22–30 of July. For this survey, an increased sample of 4,308 was used, covering all 47 counties.