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Ipsos Answers Esomar’s Questions to help online research buyers
The primary aim of the ESOMAR's Questions is to increase transparency and raise awareness of the key issues for researchers to consider when deciding whether an online sampling approach is fit for their purpose.
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Conflicting Global Perceptions around AI present Mixed Signals for Brands
In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.
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[Webinar] KEYS: Tech-celeration
At our next KEYS webinar, we’ll be taking a moment to assess the role technology plays in today’s environment. What’s changing. And what’s staying the same?
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Know the New America: April 2025
Read a monthly dispatch of Ipsos' best insights on the U.S. tailored for the world
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Europ Assistance’s 2025 Mobility Barometer
Europeans are accelerating their shift towards greener and more multimodal transportation
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Ipsos I&O nominated for Data & Insights Agency of 2025
Ipsos I&O has been nominated for the Data & Insights Awards ’25 in the Data & Insights Agency of the Year category. The jury report praises Ipsos for its innovative approach and solutions, which include new measurement methods and socially relevant contributions.
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Customer Perspective
Customer Perspective is a podcast and LinkedIn live series exploring all things Customer Experience and Channel Performance.
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Ipsos has entered into exclusive negotiations to acquire The BVA Family
The BVA Family is a prominent French market-research company with also a significant presence in the UK and Italy.
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The Rising Tide of Private Labels: How name brands can stay afloat
By embracing innovation, building strong brand equity, enhancing the customer experience, and adopting strategic partnerships and omnichannel strategies, name brands can thrive in the face of competition.