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Crisis Management
With such high expectations of businesses, there is much more room for perceived missteps and loud criticisms from various stakeholders.
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Social Media Conundrum
Corporate communicators must determine whether the risks outweigh the rewards of communicating on social media.
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Nutrition in a pill: Europeans’ attitudes towards food supplements
Ipsos European Public Affairs' findings show that food supplements and vitamins have become an essential part of European consumers’ lifestyle
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Using AI to improve Customer Experience in the consumer beauty sector
Machine learning and social data are great help for brands to spot unmet consumer needs and boost customer experience.
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Politieke barometer week 39
PvdA in de lift na aankondiging prijsplafond, coalitiepartijen lijden verlies
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Ipsos ranked as the most innovative full-service research agency in the world, for the fourth consecutive year
For the fourth consecutive year, GreenBook Research Industry Trends (GRIT) ranks Ipsos as the most innovative full-service research agency in the world.
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Inside Inflation: What Comms Next?
According to economists, inflation will stay around for a couple of years in most parts of the world. Tune in to Ipsos’ new web series dedicated to investigating how brands communicate while the cost of living is becoming more challenging for many people.
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CX Global Voices | 2022
We hope you’ll join us at one of our CX Global Voices webinar sessions to hear from our global CX experts, as they unpick what’s going on and what that might mean for you.
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3 in 5 globally say their healthcare system is overstretched
However, half of those surveyed across 34 countries describe the quality of their country’s healthcare service as good.