Corporate

Ipsos Strategy3 has been recognised for the fifth year in a row.

In its annual Market Research Agencies Trend Report, Data & Insights Network has once again ranked Ipsos I&O as the largest agency in the sector. According to D&IN, “Ipsos I&O has the broadest range of expertise and ranks among the top agencies across virtually every research discipline.” The industry association is also positive and optimistic about the market as a whole. Despite economic uncertainty, geopolitical tensions and rapid technological change, the market research sector is showing remarkable growth.

Ipsos announces its 2026 half-year results.

Harm Hartman has been awarded the Data & Insights Award 2026 for Data Professional – Agency Side. The jury highlighted his combination of deep expertise, high standards in data quality, strong analytical authority, and an evident passion for the profession.

Claudia Doeland, a seasoned market research professional with many years of industry experience, has joined the leadership team at Ipsos I&O. In her new role, Claudia will play a key part in driving the company's ambitious growth strategy.

Press release from Ipsos Global.

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In an era dominated by ad-skipping, multi-screening, and media fragmentation, the challenge for today’s marketer is no longer just “Who am I reaching?” but “Am I reaching them at all?"

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