[WEBINAR] New insights without new research
The fact that you may choose not to start new research today does not mean that you cannot gain new insights. Especially now there is an enormous amount of (corona related) data available. The question is: how do you gather new useful insights from this and other data?
'Curation' is the answer. In this new way of research you select and organize multiple data sources to arrive at relevant and useful insights.
During our webinar on Friday May 15th at 14.00h CET, we showed 4 short case studies on how curation can help you collect new insights and how you can ensure that these are used to full capacity internally. Download the slides hereor watch the recording below.
Speakers
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Rozemarijn Landeweerd Associate Research Director, Ipsos UU |
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Emma Grand Director, Global Product Manager, Ipsos |
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Marion Hoek-Koudenburg Sr. Lead Consumer Insight EMEA, Under Armour |
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Patricia Verhoelst Associate Research Director, Ipsos Market Strategy and Understanding |
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Ann Craninx Research Director, Ipsos |
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Janneke van Veen Strategy & Insight Manager, Danone Nutricia Early Life Nutrition |
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