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Consumer Behaviour

Decoding Ramadan 2026 Shopping Behavior and Influencer Impact in UAE & KSA
Consumer Behaviour Survey

2026 Ramadan Consumption Report

Brands invest millions in Ramadan campaigns yet see muted returns, this joint ArabyAds and Ipsos report reveals why consumer behavior fundamentally shifts during the Holy Month.
Middle East PCSI
Consumers Survey

Saudi Arabia's Primary Consumer Sentiment Index - February 2017

The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for Saudi Arabia.
Middle East PCSI
Consumers Survey

Saudi Arabia's Primary Consumer Sentiment Index - January 2017

The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for Saudi Arabia.
Middle East PCSI
Consumers Survey

Saudi Arabia's Primary Consumer Sentiment Index - December 2016

The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for Saudi Arabia.
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