Insights Hub

All content

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  Global Trends Publication

  Portrait of a Futurist

  What do futurists believe, and how do their views differ from the typical global citizen?

  24.03.25
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  Consumers Publication

  Channel Performance Benchmark, Ipsos’ global Mystery Shopping KPI benchmark - now even more powerful

  How do your physical, digital, and contact centre channels stack up against the competition? How is your customer service performing?

  24.03.25
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  Customer Experience Publication

  Bring your personas to life with CX PersonaBot

  Design experiences with the customer at heart

  24.03.25
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  Ipsos Update Publication

  Ipsos Update – March 2025

  Love, ESG, Influence … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

  04.03.25
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  Environmental, Social and Governance (ESG) Publication

  Avoiding the Activist Trap in ESG Marketing

  Reaching the middle ground with insights from Ipsos’ ESG segmentation continuum.

  03.03.25

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  Housing Publication

  Ipsos Update – February 2025

  Trump, Housing, Shopping … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

  13.02.25
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  Artificial Intelligence (AI) Publication

  CX Signals GenAI: Unlock deeper CX insights by leveraging unfiltered customer sentiment on social media and reviews

  Harness the power of social media and reviews to help improve your Customer Experience (CX).

  05.02.25
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  Artificial Intelligence Publication

  The Power of Product Testing with Synthetic Data

  Humanizing AI: Part 2

  05.02.25
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  Ipsos Update Publication

  Ipsos Update – January 2025

  Almanac, Predictions, Democracy … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

  06.01.25
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  International Publication

  Ipsos Almanac 2025

  Our reflections on the key events, trends and surprises of 2024 and what this means for the year to come - it's the Ipsos Almanac 2025.

  12.12.24
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  Ipsos Update Publication

  Ipsos Update – December 2024

  Security, Inflation, Perils of Perception … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

  03.12.24