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Ipsos Update – February 2021
Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.
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How to drive sustainable brand growth?
A discussion on Ipsos’ view on the importance of brand tracking research, knowledge of consumer decision-making and fundamentals for brand growth.
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Singaporeans and Weight Gain During the Pandemic
Nearly one third of Singaporeans have gained weight during the pandemic and slightly over half of Singaporeans are trying to lose weight.
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“What Worries the World?”: Concern about COVID-19 is at its highest level since May 2020
One in two (50%) around the world say that Coronavirus is one of the top issues facing their country today. Many of the 27 countries surveyed show significant month-on-month increases in reported concern.
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The power of research panels
Ipsos has invested in a global network of online access research for the past 20 years to deliver the highest standard of research insights. We believe the future of quality market research will continue to depend on properly managed research panels.
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AWARE-Ipsos survey reveals high prevalence of workplace sexual harassment in Singapore
A survey by market research company Ipsos in collaboration with gender-equality organisation AWARE
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Ipsos SEA Report: Living in Crisis [Wave 3]
An Ipsos journey to study evolving consumer opinions and behaviours around the crisis in the 6 Southeast Asian markets.
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Ipsos Update - January 2021
Our first monthly research round-up of the year includes both reflections on 2020 and a look forward at the year ahead. Featured topics include vaccines, behaviour change, food trends and look at the local story in a selection of countries.