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Consumer Insights

Ipsos - Love life satisfaction | Valentine's Day

Public opinion Survey

Valentine’s Day: Millennials most satisfied with their romantic/sex life

New polling across 31 countries finds age, income and relationship status all appear to play a role in how satisfied (or not) people are with their spouse/partner, feeling loved and their romantic/sex life.

13.02.24

Trends & Prospective Survey

Singaporeans’ Outlook for 2024: Top worries remain with new perspectives on AI, data privacy, and the role of technology.

47% of Singaporeans report that 2023 was challenging for them and their families; 71% of citizens feeling hopeful that 2024 will be a better year for them.

21.12.23

Market Research Publication

Understanding Asia - End of the Year Review (Singapore)

Ipsos looks at the data behind the headlines of 2023.

19.12.23

Ipsos | Global Consumer Confidence Index

Consumer Insights Survey

November 2023: Singapore sees the sharpest increase in consumer confidence

Sentiment is also up significantly in Poland, yet declines in Israel amid conflict.

23.11.23

Market Research Event

[Event] Unleashing Business Growth Through User Delight

In an ever-evolving technological landscape, prioritizing customer-centricity has become essential for companies aiming to thrive.

16.08.23

the search for simplicity and meaning image

Trends & Prospective Publication

74% APAC citizens with they could slow down the pace of their life

Busy, stressful lives mean that people need time out

15.06.23

Trends & Prospective Publication

57% APAC citizens if given the choice, would prefer to have grown up at the time when their parents were children

The rosy retrospection of nostalgia provides fertile territory for brand activations. Help customers to find the feel-good factor in their past

15.06.23

Trends & Prospective Publication

72% APAC consumers say they try to buy products from brands that act responsibly, even if it means spending more

There are signs of a reset in attitudes towards wealth, money, and status. Many people want brands to help society, and claim to be prepared to pay more to support them.

19.06.23