Singaporeans’ Outlook for 2024: Top worries remain with new perspectives on AI, data privacy, and the role of technology.

47% of Singaporeans report that 2023 was challenging for them and their families; 71% of citizens feeling hopeful that 2024 will be a better year for them.

Ipsos, one of the world's leading market research companies, unveils the results of its annual Predictions survey. While the full report covers 25,000 people in 34 countries, this release covers the findings from the survey among 500 Singaporeans giving their take on the year just gone – and sharing what they think lies ahead.

Reflecting on 2023, a significant portion of the population, 48%, feel that it was a bad year for Singapore, marking a 9% decrease in dissatisfaction compared to 2022. Similarly, 47% of Singaporeans report that 2023 was challenging for them and their families, an 8% drop from the previous year.

Economic concerns continue to loom large as Singaporeans head into the new year with apprehensions about inflation, interest rates, and unemployment. A considerable 82% of citizens believe inflation will rise in 2024, albeit this is a 4% decrease in concern compared to last year. Interest rate worries are also notable, with 76% expecting an increase, showing a decrease of 6% in concern. Unemployment fears largely remain, with 72% bracing for higher rates, up by 1% from 2022.

On the international stage, 32% of Singaporeans think former President Donald Trump will reclaim the presidency in the United States, a notable shift from the 14% who believed in his election in 2016. This is closely aligned with the 35% of Americans who anticipate his re-election in 2024. Additionally, 32% of Singaporeans remain hopeful that the conflict in Ukraine will resolve in 2024, though a decrease of 7% from the previous year.

In the realm of technology, the public opinion is divided. While 69% of Singaporeans are concerned that artificial intelligence (AI) will result in job losses, an almost equal number (63%) believe that AI will create new employment opportunities. The medical field is expected to embrace technology further, with 66% of respondents confident that doctors will regularly utilize AI for patient treatment decisions. Data privacy continues to be a concern, with 59% of the populace fearing personal data leaks, and 60% foresee the development of human-like robots. Social media usage is projected to decline, with 43% of Singaporeans planning to reduce their time on these platforms.

Looking towards the future, 59% of respondents believe the global economy will strengthen in 2024. Moreover, personal optimism is on the rise, with 71% of citizens feeling hopeful that 2024 will be a better year for them, an 8% increase in optimism from the year before. Finally, commitment to personal growth and community contribution remains strong, with 79% planning to make resolutions for self-improvement or to help others, up by 2% from 2022.

Singaporeans are cautiously optimistic about the coming year, balancing their economic concerns with a positive outlook on personal and global recovery.

singaporeans' outlook for 2024

Access the Ipsos Global Predictions for 2024 Press Release and Report here.

About the study:

  • These are the results from a 34-country survey conducted by Ipsos on its Global Advisor online platform and, in India, on its IndiaBus platform, between Friday, October 20 and Friday, November 3, 2023. Ipsos interviewed a total of 25,292 adults online.
  • In Singapore, ~500 adults aged 21-74 were interviewed.
  • Quotas on age, gender and ethnicity were employed to ensure that the sample's composition reflects the overall population distribution, based on Singapore Depart of Statistics population estimates. 
  • The precision of online surveys is measured using a credible interval. In this case, the results reported are accurate to +/- 3.5 percentage points of the views an perspectives of all Singaporeans aged 21-74 (at 95% confidence interval). Credible intervals are wider among subsets of the population.

For full details see the methodology section of the global report