Consumer Insights


Society Survey

Global happiness up six points since last year: 73% now say they are happy

Global survey unveils drivers of happiness, finds life satisfaction roaring in Latin America but dropping in many Western countries; while people strive for social connections, many are pessimistic about the future of relationships and one in five say they have no one to turn to for support.

[Event] Ipsos Global Trends 2023 - A New World Disorder

Join us in person where we uncover the latest insights from the largest Ipsos Global Trends survey ever of over 48,000 people, across 50 markets

Asians share great relationship with spouse/partner, feel loved, but satisfaction with romance lower

In Singapore, more men than women are satisfied with their relationships
Market Research Publication

Ipsos Update – January 2023

Inclusivity, climate change, broken-system sentiment… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.
Consumers Survey

Holiday Shopping 2022: Mixed feelings as consumers are anxious but eager to celebrate

New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.
Public opinion Publication

Feeling the pressure: Understanding consumers during inflationary times

Sometimes if feels like we are moving from unprecedented crisis to unprecedented crisis.
Market Research Webinar

[Webinar] KEYS - The year in review

Join us on 15th December for a new KEYS webinar.
Shopper Publication

The Morphing Store: bricks and mortar evolution in a convergent commerce world

What are the imperatives for survival and success of the physical store in a shifting commerce environment?
Affluent Publication

The future luxury customer

This roundtable discussion was hosted by Ipsos Channel Performance and Customer Experience.