Consumers

Ipsos Global Trends 2026
Global Trends Survey

The Search for Silver Linings: How Thai Consumers Are Finding Ways to Live Better in Uncertainty

Thailand Edition of the Ipsos Global Trends 2026 explores five dimensions shaping how Thai consumers navigate uncertainty, redefine wellbeing and seek greater control over what matters in their lives.
What Worries the World
What Worries the World Survey

Top 5 worries for Thais in the first half of 2025

Income decline, job insecurity drive consumer caution, while "Cakeism" mindset persists
GCCI
Consumer Confidence Index Survey

June 2025: Global consumer confidence rises for first time in five months

Sentiment is up significantly in both the Asia-Pacific and Europe according to the Ipsos Global Consumer Confidence Index for June 2025.
USA
Politics Survey

Know the New America: April 2025

Read a monthly dispatch of Ipsos' best insights on the U.S. tailored for the world
GCCI
Consumer Confidence Index Survey

April 2025: Global consumer confidence down slightly for the second consecutive month

All four sub-indices show declines this month
Brands Publication

Generational Marketing: Breaking free from stereotypes

How to build brand success across generations with the power of empathy
Auto
Automotive Survey

Navigating the Hottest Trends in the Automotive Industry

Ipsos Auto Experts reveal 10 trends that are radically shaping the Automotive industry landscape over the last 6-12 months.
GCCI
Consumer Confidence Index Survey

March 2025: Consumer confidence down globally as three sub-indices decline significantly

Sentiment falls sharply among Latin American countries. Thailand's consumer sentiment reflects the broader regional trend of decline.
USA
Politics Survey

Know the New America: March 2025

Read a monthly dispatch of Ipsos' best insights on the U.S. tailored for the world
Happiness Index
Society Survey

Thailand's Happiness: A Delicate Balance Between Finances and Well-being

79% of Thais report being happy, securing 6th place globally
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