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Corporate Reputation
Unlocking the value of reputation by building trust with your stakeholders.
Digital Audience Measurement
Understanding audiences of digital media.
Out of Home Audience Measurement
Understanding and monetising audiences to Out of Home media.
Measurement of Cross-Platform Audiences
Audience measurement across devices and platforms.
Measurement of Readership
Understanding reader behaviour across publisher media platforms.
Measurement of Radio/Audio/Podcast Listening
Understanding the radio/audio/podcast listening audience.
Measurement of TV/Video Viewing
Sizing, profiling and monetising the TV/video viewing audience.
Ipsos.digital Platform
World-class market research in the blink of an eye.
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超商十大超夯服務，你用了幾種?
回想看看，最近你去超商是去買東西、寄取貨還是去繳電話費呢? 多數人因為忙碌與工作的關係，對於超商的依賴度越來越高，而超商也不斷地擴大服務範圍與增加服務項目。益普索運用《Synthesio輿情分析平台》分析出台灣兩大龍頭連鎖超商的十大熱門服務項目。
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創意就是事業 Creativity is Business
益普索推出的新服務 Creative Excellence，協助企業激發創意，並透過廣告的前測與後測來了解廣告推出前後，其產品購買率與知名度是否提升，以衡量廣告所帶來的效益。