Analysis

Ipsos experts put our global polling in context - what does our poll findings mean for you?


Politics Ipsos Voices

One year into the Trump 2.0 era

As President Donald Trump marks one year since his inauguration, Melissa Dunne takes a deep dive into how attitudes in, and towards, America have changed and what may come over the course of Trump’s second term.
Trends & Prospective Ipsos Voices

5 takeaways from 2025

In a new article, Melissa Dunne takes a look back at some of the most interesting insights of the year and look ahead to what might be next.
Crime, Justice, Police Ipsos Voices

Crime is predicted to be top worry in 2030

Many people across 30 countries don’t think the key concerns of today will be solved over the next five years, writes Melissa Dunne.
Populism Ipsos Voices

Right-wing populism helps some politicians, hurts others in 2025

In five charts, Melissa Dunne looks at how MAGA-style politics are boosting and, in some cases, hobbling leaders around the globe.
Politics Ipsos Voices

The state of the special relationship between the U.K. and U.S.

In five charts, Melissa Dunne takes the temperature of Americans and Brits ahead of Trump’s visit hosted by King Charles III.
Generations Ipsos Voices

Generational, gender gaps on workplace issues appear

Gen Z, Millennial, Gen X and Boomer men and women may all work at the same company, but in some cases bring divergent views on everything from DEI policies to mental health days.
Opinion leaders Ipsos Voices

Instability, uncertainty reigns as 2025 rolls on

Many around the world are continuing to feel down about the state of their country, society and the economy, writes Melissa Dunne.
Politics Ipsos Voices

G7 citizens feeling gloomy ahead of summit

Majorities across Canada, Germany, Great Britain, Italy, France, Japan and the U.S. think their countries are in decline, national economies are in bad shape.
Politics Publication

Aussies feeling burned by the searing cost of living as election nears

In five charts, Melissa Dunne looks at how people in Australia are doing amid a five-week election.