Insights Hub

All content

• Politics Survey

  Mr. & Mrs A. N. Other - rediscovering Delight to create change

  Jonathan Weeks discusses why manufacturers must understand why consumers love their products in order to survive and thrive in difficult times

  20.02.12
• Investors Survey

  Who's afraid of mobile payments?

  Why are Brits reluctant to use smartphone technology to make mobile payments? asks Suraya Randawa in The Financial Statement blog

  20.02.12
• Politics Survey

  The Moments that Matter

  By using data intelligently, supermarkets can make the most of the moments that matter to their customers, writes Claire Emes, head of trends & insight, Ipsos Loyalty in Brand Republic.

  17.02.12
• Consumers Publication

  3D Movies at the Cinema

  Some industry commentators have begun to question the value of the 3D experience and its potential longevity. Should UK distributors be concerned about the appetite for 3D and what can they do to maximise the opportunity it brings in 2012 and beyond?

  15.02.12
• Consumers Survey

  Are targeted TV ads smart?

  Can we be certain that the increased targeting of advertising is going to be attractive to consumers in the future?

  14.02.12

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

  Subscribe

• Faith & Religion Survey

  Religious and Social Attitudes of UK Christians in 2011

  A poll carried out by Ipsos for the Richard Dawkins Foundation focused on beliefs and attitudes of self-identifed UK Christians.

  14.02.12
• Politics Survey

  The state of play in the US 2012 election

  The GOP still can't decide on a candidate to face the President, but they still want your campaign money, observes Sir Robert Worcester in The American.

  13.02.12
• Politics Survey

  The Value of Biometrics

  Partnering biometrics and conventional research can increase our understanding of what makes powerful creative work, writes Keith Glasspoole of ASI in Brand Republic.

  10.02.12
• Politics Survey

  Moving for money

  Half of Britons are willing to move to another UK city for a job if it pays more, but only around one in three (26%) say they would move abroad according to our Ipsos Global @dvisor carried out online in 24 countries.

  09.02.12
• Investors Survey

  Provide clearer information to consumers, says Ofgem Consumer First Panel

  Ofgem-commissioned `Consumer First Panel' calls for more easily understood communication of pricing, tariffs and energy use to consumers.

  08.02.12
• Politics Survey

  A holiday for advertisers

  Tara Beard-Knowland of Ipsos ASI celebrates the phenomenon of Super Bowl advertising in Campaign magazine.

  08.02.12