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Why seasonal advertising this year just doesn't have that X-Mas factor
In Campaign magazine, Deborah McCrudden, COO of Ipsos ASI looks at the hits and misses of this year's Christmas ads.
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Economic optimism plummets among Scots as consumer confidence stalls
Following our poll last week which, showed a third of Scots cutting back on Christmas spending, our latest economic data paints a broader picture of widespread pessimism in the economy and a crisis of confidence among Scottish consumers.
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Smell-o-vision: Why perfume ads stink
Fine fragrance ads have few fans, even among the target audience. In Campaign magazine, Tara Beard-Knowland of Ipsos ASI ponders why this might be.
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What's caused Cameron's poll boost?
Gideon Skinner and Sarah Pope take a look at what's behind the Conservatives recent boost in the polls
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North Poll: Do kids believe in Father Christmas?
A Christmas poll by Ipsos has found that 83% of parents with a child aged 3 to 6 years old - but only 8% with a child aged 11 to 15 - say their child believes in Father Christmas.
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North Poll: Childrens' attitude to Christmas
A new poll by Ipsos has found that 83% of parents with a child aged 3 to 6 years old think their child believes in Father Christmas. This drops to just 8% of parents of 11 to 15 year old kids.
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Economist/Ipsos Issues Index December 2011
Concern about unemployment continues to rise though general economic concerns remain at the forefront in our December Issues Index for The Economist
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Igniting the squib - public opinion on strikes and trade unions
Trade Unions/strikes are low on the public's radar even after the recent strikes, and have not been key issues for a while; only 1% of the public mentioned them in the first week of December, a figure that has been no higher since the firefighters' strike in the winter of 2002/3
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Economist/Ipsos December 2011 Issues Index
The December Economist/Ipsos Issues index shows that a third of the public (33%) place unemployment amongst the most important issues facing the country, a one percentage point increase since November. Concern has been steadily increasing recently and this is now the highest percentage to mention this issue since November 1998.
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Most Scots plan to spend less or about the same as last year on Christmas
With just over a week of shopping time left, most Scots say they plan to spend less or about the same on Christmas this year compared to last year.