Search
-
Understanding Customer Relationships
Relationship marketing is a useful concept for understanding customers, but this paper looks at customer relationships from a different - and more holistic - perspective . It examines the extent to which the metaphor of personal relationships can be applied to interactions between individuals and companies, focusing on the customer relationship from the viewpoint of the customer rather
than the supplier . -
Complaint against Ipsos regarding publication of results for a survey for Transport for London
A meeting of the members of the British Polling Council (BPC) was held on Friday 16th May. Discussion concerned an Ipsos survey for Transport for London, aspects of which were released to the press by the Mayor of London, Ken Livingstone on 18th December.
-
Attitudes Towards Abortion Survey
In total, 19% of all respondents disagree that, in general, all women should have the right of access to an abortion, 57% agree and 24% are neutral, do not know or prefer not to answer.
-
First quarter 2008 Ipsos' expansion better than anticipated
Ipsos first-quarter 2008 revenues came to 217.3 million euros, up 6.2% compared with the same period of 2007.
-
Cleanliness and Staff Attitudes Crucial for Patient Privacy and Dignity
A recent Ipsos survey conducted on behalf of the Department of Health (DH) shows that cleanliness and staff attitudes are the most important factors for patients to feel they are treated with dignity and respect in hospitals.
-
Boris Johnson's Victory
The contest for Mayor of London has generated the most interest of any election this year, with the possible exception of the race for the Democratic nomination for President of the United States.
-
Sir Alan Sugar - You're Hired!
The British public have voted Sir Alan Sugar as the celebrity they would like most to be on their quiz team with in an Ipsos survey conducted on behalf of Christian Aid.
-
Learning and Teaching Scotland (LTS) Survey of communications and relations with stakeholders (2007-2008)
Following a change in its remit, Learning and Teaching Scotland (LTS) commissioned Ipsos Scotland to undertake an independent review of all areas of its work with external stakeholders.
-
London Mayor Poll for UNISON - 23-24 April 2008
Ipsos's latest poll on the London Mayoral election puts Ken Livingstone ahead of Boris Johnson by 52% to 48%, among those registered to vote who say they are "absolutely certain to vote", but the gap is not big enough to be statistically significant.