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Signals #3: Understanding the coronavirus crisis
The third edition of our digest brings together Ipsos’ latest research on coronavirus and draws on our surveys, social media monitoring and analysis from our teams around the world.
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Ask Us Anything: America’s Adaptation to the Time of Coronavirus
America is in a crisis. The Covid-19 pandemic is already reshaping daily American life in ways unprecedented and unanticipated.
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Americans Voice More Support for Shelter in Place Mandates While Celebrating Brands that are Contributing to the Greater Good
Ipsos U.S. Social Intelligence Weekly Tracker registers 14% decrease in conversation volume for week of March 23-29.
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Ipsos Update - April 2020
This month’s research digest from Ipsos around the world looks at headlines of the coronavirus crisis, while exploring a range of different topics, including gender equality at work, digital health and the sustainability agenda.
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Americans Flock to Social Media as They Start to Feel the Impacts of COVID-19 More Closely
Ipsos U.S. Social Intelligence Weekly Tracker registers 17% increase in conversation volume for week of March 15-21.
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Amidst COVID-19, how can brands help with self-care and healthcare
Our latest US Online Community study reveals how consumers are seeking ways to feel better amid the throes of the coronavirus pandemic.
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Ipsos Update - March 2020
Welcome to March’s edition of Ipsos Update – our round-up of the latest research and thinking from Ipsos teams around the world. This month our featured topics include Coronavirus, perceptions of death, creative advertising, and global trends in 2020.
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Breaking the Mold: Is Risky Creative Effective?
Burger King’s marketing has attracted applause and acclaim for their collaboration with some of the best creative agencies on the planet. Is it paying off?
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The Impact of Kidfluencers
Youtube kidfluencers are a major deciding factor in the next best children’s toy, especially if they have a cult following. Read more.