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World Refugee Day 2023: Support for the principle of refuge remains high despite a decline since 2022
A global country average of 74% of people, in the 29 countries surveyed, agreed in principle that people should be able to take refuge in other countries, including their own, to escape war or persecution.
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The 3 E’s of Excellence: Ipsos Brand and CX Success
When properly orchestrated, it yields more effective Return on Advertising Spend, higher conversion, more repeat/frequency, greater retention, more advocacy, and increased share of wallet.
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Another day, another indictment
Below are five charts showing how Americans view the latest Trump indictment and how Trump is maintaining support among Republicans in spite of it.
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Why payment card surcharges don’t add up for merchants
While customers are willing to accept the increased cost of goods sold due to inflation, they are unwilling to accept having credit and debit surcharge fees passed onto them.
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Black Americans are not enthusiastic about their choices for 2024
A trended Washington Post-Ipsos poll also finds that most Black Americans do not feel that Biden’s policies have helped them
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Data Dive: How people view fatherhood around the world
In five infographics, we look at attitudes on everything from fathers balancing work and family to men who stay at home to raise the kids.
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What the Future: Gender
Revisit our on demand webinar discussion about the future of gender and what it means for brands, businesses, and all of us as individuals.
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Aviation industry aligned on sustainability, but faces headwinds in its efforts to decarbonize
Two years since setting its decarbonization target, a new Ipsos survey on behalf of GE Aerospace shows a united commitment and real investment in sustainability goal, but concern industry efforts need accelerated support.
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Majority of Americans believe racism adds barriers to people of color’s success
New Public Agenda/USA Today/Ipsos poll also finds that many Americans view religion and spirituality as an avenue to reduce racism
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Expected Summer Vacation Spending Set to Soar to New Heights in 2023
Projected total spending on summer vacations among Americans expected to reach an all-time high of $214.1 billion, 10% higher than it was in 2022