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Just One Quarter of U.S. Adults Have a Winter Emergency Kit in Their Car

However, Majorities Say that They Do Have a Snow Scraper, Jumper Cables, or a Flashlight Stored in Their Car

Health-Related Apps Most Helpful With Exercising (82%) and Eating Healthy (79%) for Global Citizens Who Use Them

ROI Answers At Your Fingertips

Innovate In The Real World

Ipsos and I-Behavior Team Up to Help Marketers Reach America's Affluent

I-Behavior to On-Board Ipsos Affluent Survey USA Data for Greater Online, Digital, and Video Success

Ipsos Healthcare Implements a Significant Expansion Plan Across its North America Business

Four Top Level Healthcare Research Experts Join Ipsos' U.S. Health Practice

HIV Management in Russia vs. USA

HIV/AIDS remains a key public health concern in Russia.

Ipsos/Reuters Poll (December 5): Black Friday Shopping

Ipsos/Reuters Poll (December 5): Core Political Approval

Ipsos/RBC Consumer Outlook Index: December 2013

Finding and Deciding: Making the Shopper Connection

Is your 2014 Shopper Marketing Plan optimized to consider the shopping behaviours of Finders and Deciders?