Innovation & Knowledge

Navigating the Online Sample Market

The pursuit of quality in sampling for research studies.
20 November 2019
Life in a lookist society: beauty and self-care in South Korea

Beauty and self-care have become a daily necessity in South Korea, this article finds six trends in the current market.
15 November 2019

Features

Discover Ipsos Update

A selection of the latest research and thinking from Ipsos teams around the world.

The Future of Mobility - Autonomous, electric and shared

Our new paper explores the latest consumer thinking around the three main mobility trends, their impact on the automotive industry, and what this means for the future.
14 November 2019
Ipsos Update - November 2019

This month's edition of Ipsos Update features recent Ipsos research and thinking on mental health, Black Friday and retail trends, brand-building and climate change.
5 November 2019
Black Friday: Still the superhero of the shopper’s year?

Looking ahead to Black Friday, which falls on November 29th this year, our new white paper takes us on a tour of the history of the prominent shopping event, setting out new challenges and how retailers can overcome them, as well as thoughts on the future of Black Friday.
4 November 2019
Can financial services tackle health and wellness?

As consumers are looking beyond the traditional markets to address their health and wellness needs, there are opportunities for financial services companies to help people improve their holistic well-being.
4 November 2019
2019 China Food and Beverage Packaging Trend Observation

From “Visibility” to “Interaction”. Packaging design is one of the most important parts of establishing the product image and generating the marketing strategy.
21 October 2019
Consumer & Shopper

Customer intelligence of audience attitudes on top 3 dating apps

What people are saying online about Tinder, Bumble, and Hinge.
19 October 2019
Social media monitoring the fast-paced landscape of climate change conversations

The view from online: unfiltered, uncensored & unsolicited.
18 October 2019
Society

The future of healthcare market access: three disruptors & three enablers

What disruptive trends will shape the healthcare landscape of the future? What will companies need to do to facilitate successful delivery of value and access?
14 October 2019
Health