Technology has created an omnichannel world that is bringing together physical and digital shopping experiences and offering a proliferation of touchpoints that influence consumers’ brand opinions and buying behaviours.
Global Business Influencers are the driving force behind business and investment decisions globally, leading their companies into a future where disruption is becoming the norm and technology is at the top of the agenda for many.
Despite the answers we are still seeking, huge progress has been made since the initial discovery of anti-cancer drugs – and all in a relatively short space of time. Indeed, the pace of advancement has never been more rapid than it is today.
Half (49%) in a new global study agree that religion does more harm than good in the world, and 51% disagree, according to new data from Ipsos Global @dvisor survey.
Behavioural Science at Ipsos is the use of psychology to help both public sector and brands meet their goals. The theories and methods from psychology work alongside MR techniques to understand and predict behaviour, generating total customer understanding.
