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Global Opinion Polls

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Discover how Ipsos uses AI to deliver insights for clients

Discover how Ipsos uses AI to deliver insights for clients

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Unlock Brand Success

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All content

  • Strategy Publication

    Achieving successful distribution in emerging markets

    Manufacturers essentially determine their sales volume and success in a given market through the distribution channels they choose to sell products and services to clients. Many foreign companies operating in emerging markets, however, seem to lack basic knowledge about designing efficient distribution channels for these very specific markets, which limits their commercial potential.
  • Economy Publication

    Thailand's poultry industry

    Agricultural and food industries are crucial to Thailand's aim to be the "kitchen of the world", a key government policy. Thailand was the world's 12th largest food exporter last year, with total shipments of 90bn baht (US$2.9bn) according to the National Food Institute. The Office of Agricultural Economics (OAE) expects the value of food exports to exceed 1 trillion baht this year.
  • Millennials Publication

    At Home And On The Go With The Millennials

    Every generation has its challenges and its defining moments, usually underscored by the times they live in. Today’s young adults are no different. As they come into their own, the Millennial generation – ages 18-31 for this study – faces a set of challenges that reflects the new realities of our economy and technology.
  • Advertising Publication

    Connecting with People: Trends in the Advertising Industry

    The Ipsos latest Future & Trends report covers topics such as native advertising, the rise of connected TV and wearable technology.
  • Audience Measurement Publication

    Online Audience Measurement in The Arab World

    Ipsos conducted a study among internet users to track the internet consumption and behaviour across individuals in 11 MENA countries.
  • Trends & Prospective Publication

    China’s Evolving Urban Landscape

    Urbanisation and the construction industry