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The Perils of Perception - Take the Quiz
What do you think are the most effective actions individuals can take to tackle climate change? Take our quiz and test your knowledge and share using #IpsosPerils.
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How has the Covid crisis impacted the image of pharmaceutical companies in France?
2021 put the spotlight firmly on pharmaceutical companies, whose image has been enhanced by the leading role they have played in combating the pandemic. Confidence indicators in the industry itself, as well as in pharmaceutical products and vaccines in general, are on the rise, but cannot conceal structural image issues for the sector as a whole, as is the case with combating shortages or the pursuit of the public interest.
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Covid-19: Will the pandemic ever end and how will we know?
There is no consensus on what would signal the end of the pandemic. In most of the 33 countries surveyed, the majority don’t expect it’ll happen any time soon.
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[EVENT] Future-Proofing and Foresight - ESOMAR
During the 4th edition of ESOMAR Flagship series “Future-Proofing and Foresight”, leaders from Pernod Ricard and Ipsos will present a new holistic brand understanding ecosystem called PRIME.
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Harnessing the Power of Data
The third paper in our “Future of Insights” series explores how organisations are evolving to harness the power of data and technology for better insights.
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Ipsos and UN Women study brings new light to the “shadow pandemic”
Since April 2020, UN Women has been collecting data to inform a gender-sensitive response to Covid-19, working with national statistics offices, governmental entities and international partners.
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Responding to the Inclusion Imperative
Expectations for governments and organisations to act on the challenge of inclusivity has risen from citizens and consumers. It is no longer an activity relegated to the notes in an Annual Report but is an imperative for societies and brands.
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World AIDS day 2021: “We’re fine with taking medicine… we just want everyone else to be cool with it.”
It's now four decades after the HIV/AIDS epidemic was first recognised medical science has brought an incredibly long way in the fight against this disease . Yet progress around the world has been very uneven, and in parts of Southern Africa, around 20% of the population is HIV positive.
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Ipsos Update - December 2021
This month’s edition features stories on how global values are shifting, international threats and responses, the COP26 climate change conference, today’s retail environment, and perspectives on women’s experiences.
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Health: one French teenager in four is affected by a generalized anxiety disorder
On the occasion of the International Children's Rights Day, Notre avenir à tous, an impact company founded by Hélène Roques, reveals the results of its fifth survey, carried out by Ipsos, since 2012, to fight against the malaise of youth. A survey of 1,000 French young people aged 11 to 15, representative of the French population, has been entrusted to Ipsos, in October 2021, with the support of the Innovation-Health Chair of Essec and the Jean-Jaurès Foundation.