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  Healthcare Veröffentlichung

  Great expectations: Developments and dynamics of a COVID-19 vaccine

  The success of a COVID-19 vaccine is one of the biggest challenges we face globally. This paper explores the opportunities and obstacles that lie ahead.

  01.12.20
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  Black Friday Veröffentlichung

  Ipsos Update - December 2020

  The final edition of Ipsos Update of 2020 includes research and analysis on key topics including health, sustainability, gender equality and retail. We also look at public opinion on international security and the reputation of different countries around the world.

  01.12.20
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  Black Friday Veröffentlichung

  Black Friday 2020: Time to breathe new life into the long-standing retail event

  Black Friday 2020 will be like no other. It could make or break retailers’ years. It could mark the death knell of Black Friday itself.

  19.11.20
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  Customer Experience Veröffentlichung

  Money talks or budget walks

  Delivering a Return on Customer Experience Investment: ROCXI.

  12.11.20
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  Data Science Veröffentlichung

  From unstructured data to intelligence

  Our new Ipsos Views paper from Ipsos’ Social Intelligence Analytics team examines the journey of social media data, from tech platforms to research solutions.

  10.11.20

• Schweiz E-Mail-Update

  Melden Sie sich an, um von Ipsos Updates zu unseren Studien, Einladungen zu Veranstaltungen und Webinaren zu erhalten.

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  Nachhaltigkeit Veröffentlichung

  Taking action on sustainability

  Sustainability is not only a relevant topic today, it is the long-term viability of a business.

  09.11.20
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  Voice Analytics Veröffentlichung

  Cracking the code for voice commerce

  Barriers and solutions to accelerate V-Comm adoption.

  03.11.20
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  Gesellschaft Veröffentlichung

  Ipsos Update - November 2020

  This month’s round-up of research and analysis from Ipsos around the world presents new papers on our learnings from the pandemic, trust in the media, brands and advertising and automotive quality. Explore our new global survey on happiness, the latest ranking of 50 nations’ international image, and much more.

  02.11.20
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  Healthcare Veröffentlichung

  Global Vaccines Research

  As the race to develop a COVID-19 vaccine continues at speed, the world faces many more questions than answers – not only about when we might have a vaccine, but who will get it first, how will they get it and are they willing to have it? And how far will it take us on the journey back to ‘normal’…?

  01.11.20
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  Creative Effectiveness Veröffentlichung

  Measuring the value of personalised digital creative

  Tailored for success.

  29.10.20
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  Wahlumfragen Veröffentlichung

  Opinion Polls: A tour of the territory

  Political opinion polls come under great scrutiny in the run-up to elections and their reputation can swing between criticism and praise in the wake of results. But, if you want to make some sense of the state of opinion at any moment in time, you absolutely need polls. This paper puts polling under the researcher’s spotlight.

  27.10.20