Consumer Behaviour

How brands can lead the way to activate consumer behaviour change in sustainability.

Understanding the power of spontaneous reactions to develop stronger innovations

The principles and practice of tackling behaviour change challenges in a world that remains unpredictable and changeable.

Webinar took place on April 22, 2020.

What’s next for brands during the COVID-19 pandemic?

Consumer sentiment has declined sharply in almost every country.

As COVID-19 continues to spread, how can brands stay relevant to consumers in an increasingly unstable world.

Global consumer confidence index has barely changed since the COVID-19 virus outbreak, but China’s national index is down by more than four points.

Half of the 24 economies surveyed show a significant three-month decline in their Consumer Confidence Index.