Thanks to its remarkable potential for exponential disruption, AI has become a prominent subject of discussion in boardrooms across the globe. The burning question on every business leader's mind is: How will this reshape how we approach innovation work?
As nearly all industries are starting to adopt AI in their new product development processes, optimized applications that combine the power and unique advantages of consumers, marketers and AI are proven to produce the most powerful results. Gen AI based applications do not mean the elimination of humans in the research process. They do change how we approach insights, from curating training data, to engineering prompts, to quantifying and validating, and finally activating the results.
Please join us on October 12th for 'Conversations with AI.' Gather with us over drinks, canapés, and good company as we embark on an exploration of how Ipsos is leveraging AI to have an impact on the Marketing & Insights industry.
Together, we'll delve into critical considerations and immerse ourselves in captivating use cases, ranging from ideation to innovation. Mark your calendars and be ready to engage in thought-provoking discussions that will unveil the possibilities of AI.
Registration for this event is now closed.
Ajay Banga, Global Scale Leader, Ipsos UU
Jiongming Mu, Senior Vice President, Ipsos Innovation